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Newborn Socialist Things

Materiality in Maoist China

Book

Pages: 264

Illustrations: 25 illustrations

Published: August 2021

Contemporary China is seen as a place of widespread commodification and consumerism, while the preceeding Maoist Cultural Revolution is typically understood as a time when goods were scarce and the state criticized what little consumption was possible. Indeed, with the exception of the likeness and words of Mao Zedong, both the media and material culture of the Cultural Revolution are often characterized as a void out of which the postsocialist world of commodity consumption miraculously sprang fully formed. In Newborn Socialist Things, Laurence Coderre explores the material culture of the Cultural Revolution to show how it paved the way for commodification in contemporary China. Examining objects ranging from retail counters and porcelain statuettes to textbooks and vanity mirrors, she shows how the project of building socialism in China has always been intimately bound up with consumption. By focusing on these objects—or “newborn socialist things”—along with the Cultural Revolution’s media environment, discourses of materiality, and political economy, Coderre reconfigures understandings of the origins of present-day China.

Praise

“Laurence Coderre takes ordinary objects from everyday life to create extraordinary insights into the Mao era and China today. Her book is a true tour de force in contemporary Chinese studies.” - Paul Clark, author of Youth Culture in China: From Red Guards to Netizens

“Laurence Coderre's serious engagement with theories of materiality rooted in deeply historicized practices, relations, and things provides a politically powerful rethinking of Marxism, culture, and materiality. This superb book will be of immense interest not only to scholars in Chinese studies and Asian studies, but also to those in cultural studies, visual and material culture, sound studies, comparative socialism, Cold War studies, and Marxism.” - Tina Mai Chen, coeditor of The Material of World History

Newborn Socialist Things is a tour de force: fascinating, inspiring, and challenging. It is a must-read for anyone interested in socialist (and postsocialist) China, its material culture, and its materiality.” - Jennifer Altehenger, Journal of Asian Studies

“Brilliant and pathbreaking.” - Michael Dutton, The China Quarterly

"Well written and engaging. . . . Newborn Socialist Things is an accomplished, meticulously researched, and fascinating book that will be of interest to scholars of all forms of cultural production in Mao-era China." - Amy Jane Barnes, Pacific Affairs

"Filled with enthralling historical accounts and illuminating theoretical insights, Laurence Coderre’s Newborn Socialist Things tackles urgent questions, challenges received wisdom, and opens up new pathways. . . . An erudite, vivacious, and surprising book that warrants close and repeated reading." - Jie Li, Modern Chinese Literature and Culture

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Author/Editor Bios

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Laurence Coderre is Assistant Professor of East Asian Studies at New York University.

Table Of Contents

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Acknowledgments  ix
Introduction  1
1. The Sonic Imaginary  27
2. Selling Revolution  54
3. Productivist Display  82
4. Illuminating the Commodity Fetish  112
5. Remediating the Hero  139
6. The Model in the Mirror  170
Coda  190
Notes  197
Bibliography  221
Index  241

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Sales/Territorial Rights: World

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Awards

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Honorable Mention, 2022 Modern Language Association First Book Prize

Additional Information

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Related Links Paper ISBN: 978-1-4780-1430-0 / Hardcover ISBN: 978-1-4780-1339-6 / eISBN: 978-1-4780-2161-2 / DOI: https://doi.org/10.1215/9781478021612